Digital Content Strategy | Analytics | Team Building | Drone Pilot | Futurist
jmarr AT greenelabs DOT com
Outdoors, Books, Exploration, Trout fishing
A jack of all trades is a master of none, but still oftentimes better than a master of one.
I enjoy elegant and practical answers to complex questions.
My work has largely involved turning detailed information into highly consumable stories in a variety of digital mediums.
I’ve been designing and producing websites professionally since 2001 and have over 18 years of experience in digital content management in television as an award-winning journalist.
In my free time I am a writer, beekeeper, naturalist, drone pilot, photographer, homesteader, glass-blower, outdoorsman and life-long learner. I’m also a lover of cooking and cuisine.
I am a proud futurist with an optimist’s understanding of where the world is headed. Let’s talk about possibilities with measurable results. I’d love to hear your ideas.
Non-traditional background and far-ranging education
After graduating from high school with a college prep focus I began my secondary school education by majoring in Biology (Botany). I also had a philosophy minor. Three years later I changed my major to Art (Sculpture). I went on to study Creative Writing in the last two years of schooling.
My education has never ended, and I have learned that everyone has something to teach me.
Sept 2021 – Present
Content Strategy Manager
Content strategy for Fortune 500 clients
Verticals: Healthcare, Life Sciences, Pharmaceuticals, Insurance, Banking
Cognizant / Michigan
Nov 2019 – Aug 2021
Director of Digital Content
Operations team member responsible for department and station growth year
Increased department KPIs by 74% YOY in first 365 days
Increased social engagement YOY going from 3rd in market to 1st in ‘19 &’20
WZZM / Grand Rapids, Michigan
Feb 2002 – Current
Expertise in HTML5, CSS3, SEO, usability and accessibility via
Strong understanding of social media platforms and what drives trends
Experience with various content delivery systems
Greene Labs Web Design / Kalamazoo, Michigan
Nov 2016 – Nov 2018
VP of Marketing
Oversight of team charged with creation and development of websites focusing on user-centered design
Authoring digital marketing plans for small to large businesses
Consulting for successful digital strategies
Increased Client Satisfaction Index by 60% in 6 months
Revamped company’s design process, leading to fewer mistakes and higher client satisfaction in less time
Creative Marketing Group / Portage, Michigan
Nov 2004 – Nov 2016
Digital Content Manager
Daily editorial oversight of news and web department staff
Developed and implemented social media strategy, voice and content goals for four TV stations
Consistently met and surpassed performance metric goals
Worked closely across departments to identify and take advantage of new revenue opportunities
WWMT / Kalamazoo, Michigan
Jeremy's strengths are numerous including website construction, personally relating with customers through social media savvy, code deciphering. What kind of code? Doesn't matter, wherever the ball is on the metaphysical field, he's likely already several steps ahead. Jeremy brings a natural inquisitiveness, creativity, and easy brilliance that's a fit in any environment intimate or larger. He's one of the kindest, most affable people I've ever met.
Jeremy has a great knack for balancing the creative with the analytic. He is a great copy editor and writer, as well as a manager of data online. With a positive attitude, Jeremy was also a pleasure to work with day in and day out in the pressure-filled environment of the newsroom.
Jeremy has great attention to detail. He's a solid team player who willingly puts himself out for the good of the project or job. My time with Jeremy taught me to go deeper, run harder and find the places that need improvement and make em perfect. An asset to any team!
Executive Director / Spiritual Director
Jeremy worked for me when I was News Director at WWMT many years ago. I found him to be extremely creative and have a very good handle on the business, especially when it came to breaking news and "out of the box" initiatives. Since WWMT, I've been following Jeremy and have been extremely proud of his accomplishments since our time together in television. So much so, I have tried to hire him on several occasions, but he's a Michigan guy....
Jeremy is also very dependable, loyal and extremely hard working. He has a nice way with people, but challenges co-workers simultaneously. If you're looking for someone who can get the job done (and done right), an employee who wants to win, is very competitive and will stay out of your office. This is the guy for you.
Fairfax Memorial Funeral Home
Let’s get in touch
I’d love to hear from you if you think my skills and background could be of use.
I am always happy to entertain new ideas and projects.
Name: Jeremy Marr
Address: Michigan, USA
Phone: +1 269-340-0233